June 10, 2016 Carlson Moto

Atturo Tires and Twice As Nice Mother & Child “Race to Meet the Need” Tire Manufacturer and Racers to make TORC Series in Chicagoland A Charity Event for Diaper Awareness

This weekend at the TORC: The Off-Road Championships in Chicago, aka “The Chicagoland dSlam”, Atturo Tires will partner with local charity Twice As Nice Mother & Child (www.twiceasnicemc.org ) to raise money for diaper awareness and providing lifegiving essentials to newborns. Atturo has dedicated resources to its partner charity for the Chicagoland Slam event under the umbrella campaign “Race to Meet The Need”(#Race2MeetTheNeed).

  •  Atturo’s partners in the TORC series, Atturo Pro Light class racers Andrew Carlson 151 & Travis Dinsmore 43 will collect donations of diapers, children’s clothing andmoney during the Chicago race. Dinsmore will add the TANMC logo to his race vehicle.
  • Atturo will also accept monetary donations at their vendor booth during the race – for every $10 donation, the donor will get a free Atturo tshirt.
  •  For those who can’t attend the race but still want to help, they can go to the TANMC website to donate. Then, they can email their donation receipt of at least $10 to [email protected] and Atturo will send them a free t-shirt (include shirt size & mailing address)

The White House recently announced in March 2016 that 1 in 3 families in America struggle to afford diapers. Low income families now spend more than $900 per year on diapers per child. The high cost forces many families to choose between diapers and other bills like food, rent or utilities. Unlike food, there are no federal programs to help pay for the basic necessity of having a baby, so many children are left wanting. This is known as “the Diaper Gap.”

Twice as Nice Mother and Child, founded by Executive Director Ann Marie Mathis, wife of Atturo President Michael Mathis, has stepped in to help in the Chicago area by distributing over 100k diapers to families in need. As part of the National Diaper Bank Network (NDBN), Twice as Nice has been able to identify and help meet the needs of families in the area with clothing, diapers, formula and other life-giving essentials free of charge.

Our “Race to Meet the Need” campaign this weekend is a small part of the overall support we give to Twice as Nice Mother & Child,” said Atturo president Michael Mathis. “We are proud to support and participate in their efforts every year to close the diaper gap and meet the needs of children. Please drop by our booth and donate to the cause of keeping babies healthy.”



Atturo Tires is a brand dedicated to the SUV, crossover and light truck market segment. Atturo produces quality tires that offer racewinning performance and innovative design. Atturo Tires are available through independent tire dealers nationwide. Atturo is t he sponsor of TORC’s Atturo Tire Pro Light class of off road racing. For more information, please visit www.atturo.com



Twice As Nice Mother & Child is a nonprofit 501(c)(3) organization that strives to ensure that mothers and children have their most basic needs met. They provide gently used items (children’s clothing/shoes, maternity wear, baby gear) and other assistance (diapers, wipes, infant formula) to families free of charge. For more information, please visit www.twiceasnicemc.org.



TORC: The OffRoad Championship is the nation’s premier shortcourse, off-road truck racing series. A collision between action sport and motorsport, TORC is the ultimate battleground for 900plus horsepower race trucks competing to win the TORC National Championship.

Action-adventure sports events company Mountain Sports International acquired ownership of TORC at the end of 2015 and brings its core strengths in HD digital broadcast production and event management to the growing series. Fans from all over the world enjoy TORC through highenergy events as well as the web and TV broadcasts. More at www.torcseries.com.


For highresolution images and additional information, please contact [email protected] and visit www.atturo.com. Please use the hashtag #Race2MeetTheNeed for all related social media postings.